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Great Taste Success 2014

Aug 14, 2014

Stag Bakeries is celebrating success at the Great Taste Awards, the world’s largest blind-tasted food awards. Sea Salt & Black Pepper Water Biscuit and Smoked Butter Oatcakes each received 2 Great Taste awards, which are recognised as amongst the most prestigious and respected food awards in the UK. 

This year, 10,000 different foods and drinks were judged by over 400 of the most demanding palates belonging to food critics, chefs, cooks, members of the Women’s Institute and a host of food writers and journalists. To attain recognition on this scale is a phenomenal achievement for our Stornoway bakery.

“The entire team at Stag Bakeries is extremely proud that two of our products have received awards. The Great Taste Awards provide an invaluable benchmark for quality as products are judged simply upon taste and do not consider fancy packaging or clever branding” explains Jenny Burton, Head of Sales and Marketing at Stag Bakeries. “We are especially pleased that a brand new product, the Smoked Butter Oatcakes, has obtained an award. Stag has partnered with the last traditional smokehouse in the Hebrides, Stornoway Smokehouse, who gently smoke oats and butter over oak and beech to develop the ingredients for the oatcakes. We are confident that it will become a best-seller particularly because of the taste and provenance but the Great Taste Award will help to showcase the quality.”

Great Taste is simply about taste.  Judges blind taste an array of food and drink items – and they taste, confer and re-taste before making the decision on whether a product should be a 1-, 2- or 3-star winner.  In total more than 12 judges will have tasted and commented on each product.